Every event director dreams of ways to save money, or to have services provided at a competitive price. Both are a challenge in a world of never ending increases in costs when planning an event. So why would you worry about adding value?
I believe you need to consider adding value when people have the chance to participate a large variety of events, so how do you do this without adding to the bottom line.
Sponsorship? Yes, this is one way though it is becoming a challenge to find….
Clothing? Another way to added value to participants though does effect the bottom line.
How about small things when it comes to your results like commentator screen (making each competitor feel as special as the last when they cross the line. online certificates (free for competitors to download from our results portal), or results on the finish line. Small receipt printer that competitors can get there placing from until price giving is started.